How to make a landing page sell
A landing page is a one-page website that is used to advertise and sell products or services.
Own online store: freedom and control over your business
Developing an online store can be useful for several reasons:
- Exclusivity. Your own online store allows you to offer unique products or services that are not available on marketplaces. This can attract the attention of customers looking for something special and interesting.
- Personalization. In your own online store, you can customize the functionality to suit your needs and audience, offering a more personalized shopping experience.
- Quality control. The owner of the online store is responsible for the quality of goods and services, can set stricter standards and ensure high quality products.
- Flexibility in assortment. Your own online stores can quickly respond to changes in demand and offer new products, promptly update the assortment.
- Fast delivery and order processing. Online store owners can use their own logistics systems and optimize the delivery process, ensuring that customers receive goods faster.
- Independence from third-party platforms. Working with its own online store, the company does not depend on the terms and conditions of the marketplace.
- Own target audience. An online store can attract a specific target audience that is looking for goods or services of a specific type.
- The ability to develop a brand. Your own store allows you to develop your own brand, promote it and strengthen your position in the market.
- Data analysis and optimization. An individually developed online store provides more opportunities for analyzing sales data, customer behavior and optimizing the assortment.
Marketplaces offer a wide range of products, a ready audience, and relatively low startup costs, but they also limit brand control and require strict rules.
Developing your own online store takes time and resources, but it can be an effective tool for growing your business and attracting your target audience.
