Clear products
Present terms, limitations and the application process beside the proposition.
BIG FISH · Financial services
Financial company websites, product catalogues and client portals. Explain terms clearly, organise document collection and make application progress visible to authorised participants.
Design × industry workflow
FROM WEBSITE TO SERVICE
Present terms, limitations and the application process beside the proposition.
Save progress, show required documents and explain return reasons.
Review status, specialist requests and document exchange history.
INTERACTIVE EXAMPLE
Try the journey “Choose product → Collect documents → Specialist review → Reply to client”. Change the inputs to see when the next step becomes available.
An educational model with fictional companies, values and rules. All actions stay in the browser; no data is submitted. This illustrates a possible solution, not a connected system or a client case study.
INPUT
WORKFLOW RESULT
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WORKFLOW
| Layer | Responsibility |
|---|---|
| Website and interface | Presents the product, explains conditions and guides the action. |
| Application server | Checks permissions, valid transitions and repeated requests. |
| Business systems | Confirm authoritative data within the agreed exchange scope. |
| Responsible people | Make decisions requiring professional assessment and approval. |

BIG FISH · FINANCIAL SERVICES
Financial interface design starts with presenting money accurately. Currency, fees, time periods and total amounts should never disappear behind decorative charts. We design product comparisons and estimates with their assumptions clearly displayed.
Applications, payments and approvals distinguish drafts, submission, processing and confirmed outcomes. Important actions show a review step before confirmation; reports identify their period, data source and last update.
SOLUTION GUIDE
Design decisions, data, permissions and acceptance checks. Exact business rules and integrations are defined for your organisation.
Financial services / 01
Attractive financial interfaces must not obscure terms. Place material parameters alongside the offer and explain the next step. Label calculator output as an estimate with explicit assumptions. For complex products, provide a short enquiry entry point followed by a staged application.
During design, document representative screens and expected user actions. For each decision, identify what editors maintain, what comes from another system and who owns its freshness.
Acceptance check: A first-time mobile visitor can find the relevant service and next step.
Financial services / 02
The workflow connects these stages: Choose product → Collect documents → Specialist review → Reply to client. Each transition has an owner, inputs and a visible result. Before implementation, map the normal journey, correction, cancellation and repeated actions. Interface status must represent a confirmed state rather than a button click.
Acceptance check: Returns and retries preserve input without duplicating the result.
Financial services / 03
An application stores product choice, applicant, document list and status history. Completeness checks are separate from product decisions. Receiving a required file does not establish its validity. Replacements create new document versions so specialists can identify what needs another review.
Acceptance check: Reference data changes do not overwrite an agreed document.
Financial services / 04
Clients access their own applications, specialists their assigned queue and managers permitted summaries. Changes to account details or access rights require separate controls. The page demo checks document completeness only; it does not assess creditworthiness or make financial decisions. The institution defines real assessment rules.
Acceptance check: A different organisation cannot retrieve a restricted file by direct URL.
Financial services / 05
CRM or a specialist platform remains the source of review status. The website submits an identified application and receives acknowledgement. Retries reuse the identifier to avoid duplicates. On upstream failure, show a pending review state and retain uploaded material within the agreed protected environment.
Acceptance check: An unavailable source never appears as a confirmed success.
Financial services / 06
For long operations, acknowledge receipt and retain the result identifier. Retrying after a connection loss must not create a second record. Separate user-correctable errors from cases requiring a specialist, preserving input under the agreed handling rules. Design empty, loading, forbidden and unavailable states before implementation rather than after launch.
Acceptance check: A repeated event does not apply an operation twice.
Financial services / 07
Organise product pages around genuine terms and customer needs. Avoid copying changing parameters into dozens of articles: structured fields provide a single maintained value. Include approval of promotional wording, required disclosures and documents in the institution’s editorial workflow.
Acceptance check: Search and filters lead to useful pages without endless duplicates.
Financial services / 08
The first release covers the complete journey from “Choose product” to “Reply to client”, supporting pages and editable fields. Test mobile views, roles, forms, documents and integration failures in staging. Save the previous state and define rollback before switching. Handover includes editor instructions, the exchange design and a checklist for future releases.
Acceptance check: Recovery has been tested on a copy, and editors can maintain fields independently.
FAQ
Yes. Start with structure, design, content and a complete enquiry journey. Design catalogue entities and identifiers with the future portal in mind to avoid another data migration.
We first inspect the supported interface, permissions and test environment. Then agree data scope and system responsibilities. If no suitable API exists, assess an alternative and its limitations separately.
Page types, content volume, roles, integrations and first-release scope. Discovery produces a structure, prototype and staged estimate. This page’s demonstration is neither a finished system nor a fixed-price promise.
Start with business objectives, website structure and the workflow that needs a better experience.
Your enquiry has been sent. We will contact you to discuss the project.